We’ve all had those mornings in the woods whether if its after too many busch lights or not enough sleep, and we’ve all delt with the crash effects of other big energy drink companies that is why here at 4.am we decided to focus on hunters needs and hunters only. Our drinks have 0 crash so no more arguments because you slept on the couch at noon and no more headaches after one too many brews the next morning at 4 am.